Recently, two content creators I watch on YouTube ran into a slight issue with their fanbase. The pair, who already ran their own separate channels, started a joint channel on which they intended to post vlogs (video logs of their lives) a few times a week or whenever they could. At first, everything was smooth sailing. People couldn’t help but love them; I mean, they were two good-looking, talented, 20-somethings who were head-over-heels in love and were unfortunately dealing with long distance. Their channel blew up. People loved to know what they were up to and loved seeing their chemistry on camera, but as the couple approached marriage their vlogs started lessening. People understood why they couldn’t post as much, with the wedding and getting family together, it was just an extra stressor to be documenting their lives for strangers on the internet to watch. Once the wedding passed, people expected the couple to return to regular posting and they did for a while, but the heart of it was gone. The enthusiasm that led to the channel’s growth had disappeared and the couple seemed almost as if their creative vision was leading them elsewhere. Last week, they posted a video discussing changes they wanted to make to their content. They emphasized how sharing their lives on the internet via vlogs was becoming an issue for them because honestly they didn’t want to put out videos that no one would care about, but this time around people weren’t as understanding.
I think the problem with sharing your life online is that strangers worldwide think they get to have a say in what you do and how you run your life. In a sense, it’s almost as if your life is no longer only yours, it’s also up for judgment from millions of people across the globe and people aren’t always nice. Content creators on any social media platform receive the negativity of people who think they’re doing something wrong or who are unhappy with the decisions these creators are making. Obviously, anyone who creates and shares things on the internet never shares everything but people still feel entitled to pass a judgment and give an opinion and that can really get to you. Imagine that you had millions of people telling you that your decisions were bad, that you’re a terrible person, that you’ve let them down, and then mix that in with the few supportive comments and it’s hard to filter out the negativity.
Being able to share your life and your creations and opinions and beliefs online with others is an amazing thing, but it is definitely something to be cautious of. In the case of these content creators on YouTube, I get it. Creative visions change and something you thought you were passionate about turns out to be a temporary interest. That being said, I understand the fanbase too. People want consistency and it’s difficult to envision why you’re not getting that when you’re only seeing half (or even less than half) of the story. My advice to anyone who wants to share their life online, even in the most vague of ways: remember that at the end of the day, you’re the one living your life. People might comment and give their opinions on things, but you have to do what works for you and you don’t need to explain yourself.
I hope that moving forward, this couple and their fanbase can reach an understanding. Anything they do will never be enough to please everyone, but hopefully something good can come out of this.